2021 BSM Index
TOP 50 BRANDS NIGERIA® 2021
| #27 | Fidelity Bank Plc |
|---|---|
| BSM Index | 56.99 |
| YoY | +3 |
| CEO | Nneka Onyeali-Ikpe |
| Year Founded (in Nigeria) | 1988 |
| Website | https://www.fidelitybank.ng |
| Head Office | Fidelity Place, 2 Kofo Abayomi St, Victoria Island 100271, Lagos |
| Nationality | NG |
| Customer Base | 5 million customers |
| Number of Branches | 250 business offices |
| Annual Turnover | N36 billion |
| Employees | 538 employees |
| Marketing Budget | – |
Fidelity Bank is a full-fledged commercial bank operating in Nigeria, with over 5 million customers who are serviced across its 250 business offices and various other digital banking channels.
Focused on selected niche of corporate banking sectors as well as Micro Small and Medium Enterprises (MSMEs), Fidelity Bank is rapidly implementing a digital based retail banking strategy which has resulted in exponential growth in savings deposits over the past couple of years, with 40 percent customer enrollment on the Bank’s flagship mobile/internet banking products.
The bank which is quoted on the Nigerian Stock Exchange (NSE), began operations in 1988, as a merchant bank. In 1999, it converted to commercial banking and then became a universal bank in February 2001. The current enlarged Fidelity Bank is a result of the merger with the former FSB International Bank Plc and Many Bank Plc in 2005.
Ranked amongst the top 10 in the Nigerian banking industry, Fidelity Bank has presence in the major cities and commercial centres in Nigeria and has correspondent banking, confirmation lines, credit and other relationship with a network of off-shore financial institutions including ANZ London; AFREXIM BANK, Cairo, Egypt; ABSA, South Africa; Citibank N.A, London and New York; FBN Bank Limited, UK; SCB, London; US EX-IM Bank; and United States Agency for International Development.
Fidelity Bank is reputed for integrity and professionalism. It is also respected for the quality and stability of its Executive Management team that is focused on building and maintaining a virile and widely accepted brand to cater for the needs of its growing retail, corporate, commercial and consumer banking clientele.
The Bank recently won accolades as the Best SME Friendly Bank, Best in Mobile Banking and the Most Improved Corporate/Investment Bank among several industry awards and recognitions. The Bank was also ranked the 4th Best Bank in the Retail Banking Segment in the 2017 Banking Industry Satisfaction Survey conducted by KPMG.
Fidelity Bank News
- Fidelity Bank Plc Donates Maternity Kits to Pregnant Women in Yaba, Lagos September 11, 2024Fidelity Bank Plc, a leading financial institution, has donated maternity kits... The post Fidelity Bank Plc Donates Maternity Kits to Pregnant Women in Yaba, Lagos appeared first on Fidelity Bank Plc.masteradmin
- Fidelity Bank extends Food Bank outreach to Eti-Osa LGA in Lagos September 10, 2024Leading financial institution, Fidelity Bank Plc has, reaffirmed its commitment to alleviating hunger and poverty... The post Fidelity Bank extends Food Bank outreach to Eti-Osa LGA in Lagos appeared first on Fidelity Bank Plc.masteradmin
- Fidelity Bank and Mastercard launch cross-border payment solution in Nigeria August 30, 2024Fidelity Bank Plc, a leading financial institution in Nigeria and Mastercard... The post Fidelity Bank and Mastercard launch cross-border payment solution in Nigeria appeared first on Fidelity Bank Plc.masteradmin
